An oldie but a goodie, despite hundred of chocolate bars from all corners of the world making their way onto our shelves, the humble Dairy Milk bar has been revealed as the UK’s favourite treat.
According to the new study, chocolate-loving Britons are munching through a hefty 22 bars of Dairy Milk per year.
The figures project these same chocolate-mad citizens will get through a staggering 1,317 bars of Dairy Milk over their lifetime.
The survey conducted by savings website VoucherCodes.com, was based on the projections of 2000 UK adults.
Cadbury’s Dairy Milk is a household classic, first introduced to Britons in 1905 by George Cadbury to fuel their craze for cocoa, and it seems that craze shows no signs of slowing down.
Nutty Snickers came in second with coconut-filled Bounty trailing behind in third. The top 30 included corner-shop staples such as other Cadbury’s classics Flake and Twirl, and nougat-filled Mars. Biscuity Munchies were voted least favourite of the 30 chocolate bars.
Despite a shift in attitudes towards heathy and ‘clean’ eating, the study predicted that Britons will eat an average of nearly 1.5 tonnes of chocolate in their lifetime.
Anita Naik, lifestyle editor of VoucherCodes, said: “As the results show, we Brits absolutely adore chocolate – whether it’s in the form of a bar, a biscuit or even a slice of cake.
“Although more than one third of the nation say chocolate is their absolute favourite food, I was still surprised to learn our chocolate obsession will cost each of us £12k in a lifetime.
“It’s clear that despite bar sizes shrinking and prices going up, we Brits are still happy to spend our cash on a sugary pick-me-up.”
A chocaholic nation, six in 10 Britons admitted to not being able to live without the decadent treat, with the poll also revealing the typical UK adult will get through 7004 bars of the stuff in a lifetime.
This includes munching through 1642 of dark chocolate, 1425 of white and 3934 of milk, showing again the nation’s soft spot for milk chocolate.
Chocolate bars aside, come Easter and Brits are cracking open a total of 104 Easter eggs a lifetime – 13kg of chocolate overall.
Not one to discriminate and appreciating the cocoa treat in all its forms, the average adult will consume 668 slices of chocolate cake in their lifetime. They will also glug down a staggering 3000 mugs of hot chocolate, weighing in at 943kg.
Despite only being new to British soil, it seems Meghan Markle is also a big fan of the cocoa treat, with chocolate included in the Royal Wedding goodie bags.
Britain’s most-loved chocolate bars ranked:
1: Cadbury Dairy Milk
6: Mars Bar
8: Kit Kat Chunky
9: Kit Kat
11: Galaxy Ripple
12: Aero Mint
15: Cadbury’s Fruit and Nut
16: Double Decker
18: Cadbury Fudge
19: Cadbury Caramel
23: Galaxy Caramel
25: Fry’s Turkish Delight
26: Toffee Crisp